{"version":"1.0","provider_name":"Forbes Georgia","provider_url":"https:\/\/forbes.ge\/en\/","author_name":"\u10d8\u10d6\u10d0 \u10d2\u10d5\u10d0\u10e0\u10d0\u10db\u10d0\u10eb\u10d4","author_url":"https:\/\/forbes.ge\/en\/author\/iza-gvaramadze\/","title":"The Fourth Decade of Tradition and Innovation &#8226; Forbes Georgia","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"KGmuYcXh47\"><a href=\"https:\/\/forbes.ge\/en\/the-fourth-decade-of-tradition-and-innovation\/\">The Fourth Decade of Tradition and Innovation<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/forbes.ge\/en\/the-fourth-decade-of-tradition-and-innovation\/embed\/#?secret=KGmuYcXh47\" width=\"600\" height=\"338\" title=\"&#8220;The Fourth Decade of Tradition and Innovation&#8221; &#8212; Forbes Georgia\" data-secret=\"KGmuYcXh47\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/forbes.ge\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/forbes.ge\/wp-content\/uploads\/2026\/05\/01-scaled.jpg","thumbnail_width":2560,"thumbnail_height":1707,"description":"Against the backdrop of independent Georgia&#8217;s turbulent history, few companies have successfully operated since the 1990s while facing the future ambitiously. One such company is furniture salon Belux, which is approaching its 30th anniversary. The Head of Import Department, Lela Pirashvili, tells Forbes Georgia about the path the company has traveled and what the new &hellip;"}